About Cinevation
News
February 17th, 2012
Cinevator to Latin America
We are very proud to announce that Cinevation is now present in Latin America. We have carefully prepared a Cinevator here in Drammen that will be shipped to LaboDigital in Mexico City.
The team from LaboDigital visited Drammen and spent almost a week in our office for demonstrations, training sessions and fruitful discussion on how to get the most out of the technology.
They visited Cinevation’s factory,Tronrud Engineering at Hønefoss, and we also found time to show our guests around Drammen and Oslo.
The Mexican team experienced real Norwegian winter: lots of snow, cold wind and slippery streets, but also some nice sunshine. We hope they managed to feel welcome despite the cold weather.
We got hold of Mr Charles Barthe, CEO at LaboDigital, and asked him what the main reason was for choosing the Cinevator.
“This equipment will serve two main functions in our workflow and services:
-It will optimize both our in- and out-put. Being able to deliver Real-Time IN, will certainly reduce production time and improve delivery times to our customers.
-It will open a whole new market and service for us. The Direct to Print service, we believe is the way to go following down the curve of film printing services. For less than 100 prints it is the ideal solution for both our infrastructure and our customers.
“We personally have a lot of expectation regarding the “Keeper” option, having Sound and Picture embedded in a single Intermediate Negative is a perfect long term archival solution for audiovisual content. This should become a standard shortly. We hope that the Cinevator will increase our invoicing by improving our services and adding new ones.
Cinevator is, as well, a way of keeping our business running as we always wanted it to be: always a step ahead of our business and technological surroundings.
This position is essential to properly go through the technological transition so deadly for film labs.
“As a new customer to Cinevation, we wanted to understand how they have experienced our company so far. Charles answered that Cinevation, to his eyes, has the rigour of a strong and leading Viking, having a very diverse human power (Germany, New Zealand, Italy, Russia) that gives this Viking openness, a clear market view, and perfect adaptability to an ever changing technological Eco-system. We certainly feel great confidence in the human team that is behind this incredible piece of technology, not to mention their highly skilled personnel.
LaboDigital offer services from their Mexico City facilities for clients in all of Latin America and the United States. They offer a wide range of services including scanning, primary and secondary color grading, film recording, THX and DOLBY 5.1 audio mixing and optical soundtrack negative (OSTN) recording in SR, SRD and DTS codifications. They also offer specialized services for the distribution and exhibition industry such as subtitle overlay production, rejuvenation of positive copies and trailer localization in versions for Mexico and Latin America. In 2010, they formed a partnership with Ymagis in France and consequently launched Ymagifilm, a new branch of DCI services for Mexico & Latin America including DCP encoding (Dolby SCC – 2000), DCP duplication on USB and hard drive, shipping, integration & distribution services.
February 17th, 2012
Filmlab is announcing the purchase of a second Cinevator
Filmlab, one of India’s leading motion picture processing and digital post laboratories, plans to widen its customer base by tapping into international demand for cost-effective, fast turnaround direct-to-print film services. Having experienced an increase in the volume of film processing work passing through its Mumbai-based laboratory, the company is laying out plans to offer the same services to production companies and moviemakers further afield by offering high quality film processing services at a very competitive price point. As part of this initiative, Filmlab is also announcing the purchase of a second Cinevator film recorder.
“Many cinemas still require film, and the majority of film festivals stipulate 35 mm as the preferred medium for viewings,” said Sanjay Patel, managing director, Filmlab. “Our reputation for high quality output and uncompromising attention to detail coupled with our inherently competitive rates has made us the preferred partner for moviemakers from across India and the wider international communities. The Cinevator plays an important part in our workflow. By purchasing a second system, we will be able to further expand our reach into the global market.
Commenting on Cinevation as a company, Mr Patel continued, “We enjoy a close rapport with Cinevation. They have an excellent customer service team who have always provided us with a highly professional service.”
Filmlab is a leading motion picture laboratory based in Mumbai dedicated to providing a complete range of worldclass services to the international and local movie industries. The company’s unrivalled pedigree and expertise emanate from many years of experience that date back to the earliest days of photography and cinematography in India. Filmlab’s continued investment in state-of-the-art technology enables it to undertake all work using the most advanced equipment available for each process. It also adheres to rigorous quality control standards, guaranteeing customers the highest level of service. Services include 35mm and 16mm film processing, complete end-to-end DI, telecine and transfers, and single and bulk release printing. Filmlab is proud of its eco-friendly film processes and is committed to protecting the environment.
The pictures in this article is taken when Sanjay Patel last visitied Cinevation in Norway.
The whole Cinevation team would like to congratulate Filmlab with the world’s first dual-line direct-to-print system.
January 30th, 2012
Cinevation sponsor FIS World Cup Sprint in Drammen
Cinevation AS is proud to sponsor the annual FIS World Cup cross-country sprint world cup event to be held in Drammen on 7 March.
The event is a gathering of the worlds classic sprint elite athletes and takes place in and around the streets of Drammen’s city centre. The city’s population always take great part in the event and locals fill the streets to see the stars zoom by. You just have to experience it to understand how great it is!
Cinevation’s core values of “respectful, supportive and playful” fit well with the spirit of the occasion and we are proud to contribute to such important international events in our hometown.
We wish the organisers the best of luck with the event and look forward to cheering on all the great athletes!
